Why is Nintendo not at Gamescom?

As most of you know by now, Nintendo is not attending this year’s Gamescom in Köln, Europe’s biggest games show.

We thought this might be related to the rumors surrounding the release of the Wii U, Nintendo’s upcoming new console. The latest buzz seems to be that it will release in November in the USA, though rumors are less specific about when it will hit in Europe. We asked Bergsala, who represent Nintendo in the Nordic region, and they said that they never comment on rumors, as per Nintendo guidelines. We didn’t think they would. Instead we asked why Nintendo, and thus Bergsala, is not present at Gamescom this year.

“Whilst Gamescom is a fantastic show,” Bergsala PR Manager Patrik Johansson tells MCV Nordic, “Nintendo has taken the decision not to attend this year’s event. Instead Nintendo is planning a number of sampling events later this year inline with the European Marketing-, PR- and Event-activities in which Nintendo´s fans will have the opportunity to play upcoming games.  Further details will be announced soon.”

So there you have it. Or rather, there you don’t have it, Nintendo isn’t talking, and we still don’t know when the Wii U will be out. We’ll have to hope that their traditional pre-Tokyo Game Show (another show that Nintendo, in spite of being Japanese, traditionally does not attend) press conference will contain those details.